Category: Health

HOW I KEEP THE PERFECT TAN YEAR ROUND

Let’s talk for a second about what the sun does do your skin. To start- most skin cancers are caused by sun exposure and the occurrence of skin cancer is rising. It’s now the most common of all cancers and is occurring at younger ages. UV rays also damage your skin over time. You may not notice it immediately, but in 20 years or so you will start seeing the damage caused by sun exposure, and not even the finest Gucci sunglasses can save you! Skin becomes more wrinkled, discoloured (age spots), and leathery. It loses its elasticity and sags more. Ugh sounds terrible.

We always think about the now though, I want to be tan for summer, I have a big trip I need to be tan for, I look better tan, I look skinnier, I look prettier… the list goes on and on. We’ve always tried self-tanners but …




Why Branding Is Important for Small Businesses

Often small businesses fall into two traps around branding – that they can’t manage it because they are small and that it is primarily about products anyway. While branding does feature the products or services that a business offers, this is only a small part of it. And branding is something that can benefit businesses of all sizes as well as being accessible to everyone. Here are a few reasons to seriously consider working on your company branding.

What is Branding?

Branding is about creating a unique identity for your business that means even when you sell the same products or services as someone else, you can stand out from the crowd and attract customer attention. Small business branding can often be seen as difficult to do as you can’t compete with the big company in terms of resources or manpower. And while this might be the case with resources,